So, you left the workforce some time back, and now you’re thinking about going back to the daily grind. But Wow! It is very intimidating, isn’t it? The “rules” of eight or ten years ago have changed dramatically and who is going to help you find the new rule book? The “old” world of advertising, marketing and PR revolved heavily around paper. Weekly ROTOS for large mass-retailers, periodic catalogs, bill boards, magazine articles, and of course radio, TV, etc. While those are still very available and regularly used, there is a new kid in town – the Internet! Not only can your potential employer’s customers shop on the Internet, but your employer can use the Internet for so many other things, and if you’re not knowledgeable and ready to hit the road running with this new info, you are going to be left in the dust when it comes to your competitors!
Well, the new rule book is here, and its call the New Media Drivers License (NMDL). This is a course offered by Michigan State University and can be taken by undergrad and grad students alike. It is primarily online so it is EASY to work into your already busy schedule – do it while the kids are in school, napping, do it in the evening – whenever it works with YOUR schedule! This class is FULL of current, important and useful information – each week you will delve into a new topic and learn, learn, learn. You will also DO what you just learned, so you will walk away each week with the confidence of knowing what you’re doing. And, also important for someone like me, it is SO MUCH FUN!! I have a new feeling of empowerment – regardless of whether I use it in a professional forum or not – I now know much more about what is going on and I love that!
Don’t wait – call Michigan State University today and enroll – you will be so very glad that you did!
Juli Rybicki's blog 